The mission of Ganni is simple: pleasing style-obsessed women everywhere. The Copenhagen-headquartered brand designs quality fashion that can be worn in different ways to suit individual style. Ganni is not limited by it’s Scandinavian traditional minimalist expression. Their collections can be described as individual, balanced, playful and inspiring. From feminine dresses to sporty knits, Ganni clothing is easy-to-wear.
The Spring/Summer collection is inspired by the woman who loves to travel to new places and who has an independent spirit. It's an upbeat collection, taking cues from 90s sportswear, rave, and the hugely important Benetton ads from the 90s that challenged prejudice and encouraged diversity. Flowers, fruits and bold stripes characterise Ganni's Spring/Summer collection. You'll find juicy orange tulips on a sweat, cherries on T-shirts and thick stripes decorating trousers. The colour palette is a combination of subtle and bold, with bright orange, cool blue, and the palest of yellows making an appearance.